Badass Red Riding Hood

Your Child's Lemonade Stand

Adult, Should You Run a Lemonade Stand?

Self-Employment Choices

My Self-Employment Secrets

The Not-Just-a-Business Cafe: a short-short story

"Should I Try Being Self-Employed?"

No Fuckin' Way: A short-short story

How to Start a Business, for example, a cafe

My Fair Lady: Episode 3 of Odd Man Out, short-short stories

Should You Be Self-Employed, and how to boost your chances of success

Even before the economy slowed because of COVID, the shortage of decent-paying, ethical, reasonably secure jobs made people eager to try being their own boss. But should you be self-employed, and what will be key for you in boosting your chances of success.  I tackle that in my Psychology Today article today.

Simple Self-Employment: Tips provided in the context of a story

I’ve written previously on simple self-employment, for example, Low-Risk, High-Payoff Self-Employment. But those articles were in standard form: an annotated list. Some people learn better when advice is embedded in a context, hence my PsychologyToday.com article today offers a composite story.

Developing a Business Idea Worthy of Shark Tank

Seeking to control their destiny, many people would love to come up with an idea and business plan that has a good chance of success without incurring much risk, the kind of business plan that would make even the toughest Shark, Kevin O’Leary on the TV show, Shark Tank, invest, or should I say bite?

My PsychologyToday.com article today shows how I help my clients develop such a plan.

Low-Risk, High-Payoff Self-Employment

 Drawn from my new book, Careers for Dummies, my PsychologyToday.com article today is an Un-MBA for would-be self-employed people. So much of what's taught in MBA programs about entrepreneurship is aimed at the corporate employee who wants to be intrapreneurial. But most people who want to be self-employed don't have deep pockets and so the best advice is pretty much the opposite of what they'd teach in an MBA program. 

My PsychologyToday.com articles have now had 5 million page views. Thank you for reading my work. That adds much meaning to my life.

Need an Idea for a Business to Start?

In my PsychologyToday.com article today, I offer a few of my favorite ideas for businesses to start.

"I Want to Start a Business But..."

A caller to my radio show would like to start a business but doesn't feel ready. As my PsychologyToday.com article, I post an edited transcript of our exchange. 

What Does It Really Take to be a Successful Entrepreneur or Business Owner

In trying to predict something as complex as one's potential to be successfully self-employed, I believe it's wise to eschew rigorous research studies in favor of a subjective opinion rendered after observing lots of successful and unsuccessful entrepreneurs.

In my PsychologyToday.com article today, I offer my take on the eight things it takes to succeed in business. 

The Un-MBA

I have helped many clients to become successfully self-employed. I see such a discordance between the principles of starting and running a business taught in business school and what I've seen work in the real world.

In my PsychologyToday.com article today, I explain why core principles taught in MBA programs usually don't work in the real world...and what does. 

My Advice to a Weary Entrepreneur

In each installment of my daily PsychologyToday.com series, I respond to a composite letter that asks for my career advice.

Today, I respond to a letter from a weary entrepreneur.

Becoming a Great Entrepreneur

Here's the link to the video interview of me on how to become a great entrepreneur.