Can you imagine this being aired if the genders were reversed? Should men boycott Chrysler? (Any thinking car buyer already does.)
And how about this one? Can you imagine this being aired if the genders were reversed? Should men boycott J.C. Penney?
I'm sure some feminists would say, "Where's your sense of humor?" Of course, those commercials are funny but just as feminists of the '60s and '70s recognized that the benefits of anti-female humor were outweighed by their subliminally exacerbating serious negative perceptions of women, we are in an era in which men truly are treated terribly unfairly relative to their merit as I've documented in my forthcoming article in Mensa's national magazine. In light of that, anti-male commercials are very inappropriate just as would be an anti-African-American commercial.