Thursday, December 12, 2013

The Greatest Publicity Stunt of All Time?

This is  the greatest publicity stunt I've ever seen! I believe WestJet will reap 1,000 times its cost in new business---and as far as I'm concerned, it's just fine. When deciding among two similarly priced and scheduled flights, this would make me choose WestJet.


Gary said...

Absolutely excellent marketing. Great world wide exposure for a mere pittance.

ST said...

This brought tears to my eyes.

Maybe everyone deep down wants someone to understand them enough to know what they want from Santa. :)

(Of course, I still don't own a big screen TV, believe it or not. My 27" tube works just fine!)


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