Friday, March 27, 2020

Marketing Your Private Practice in the Time of Coronavirus

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Many private practitioners’ caseload has lightened because of the coronavirus pandemic, but if your decline is large or if your practice wasn’t full before the pandemic, the virus could have a silver lining for you: Perhaps it’s a wake-up call to take a hard look at why: Are you not sufficiently effective or likeable? And/or is it a marketing problem? I offer suggestions in my Psychology Today article today.

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